Blo Blow Dry Bar Opens New Location in West Orange

From Blo Blow Dry Bar:

Blo Blow Dry Bar, the original and largest blow dry bar franchise that has taken the beauty world by storm, will celebrate the grand opening of its second New Jersey location in West Orange this December, after successfully opening in Millburn in 2016. Featuring a modern and chic interior design with a friendly and professional staff, Blo Blow Dry Bar delivers perfectly styled hair and exceptional customer experiences seven days a week through professional products, a fun atmosphere, and fabulous results.

Guests in need of top-notch tresses before work (opens as early as 7am), a power lunch, a red-carpet event or simply just because, can get affordable, runway-quality hair at Blo West Orange. Blo Blow Dry Bar offers 7 styles in the Blo Hair Menu: high society, pillow talk, red carpet, go fish, holly would, executive sweet and hunt club.

Not just your average blowout bar, Blo Blow Dry Bar employs expertly trained “Bloers” (our stylists) that offer an array of amenities both in-house and on location for any special event, including bridal services, with a signature blow out starting at just $40. Requested a la carte hairstyles and makeup services are offered. A mix of retail products such as Unite and Glo Skin Beauty are also available for purchase.

“Excited to have this opportunity to own a franchise that has a concept I absolutely love,” said Dawanna Williams, owner of Blo West Orange. “As a woman stepping into my new role as an entrepreneur, it was very important to me to own a business that plays a part in empowering other women. Blo Blow Dry Bar is the place where any woman can go to get a quick finishing touch to her day. Hair is one of our most important features and having a great hairstyle helps boost our confidence so we feel ready to accomplish any feat.”

Blo West Orange will be open Monday-Thursday from 9 am to 8 pm, Friday and Saturday from 9am to 9pm, and Sunday 10am to 5pm. (Open as early as 7am by appointment only.) Walk-ins are accepted and online reservations are available at or via the app (available for iOS or Android). Appointments can also be made by calling 862-252-6521.

This new 1,600 square foot Blo West Orange will have 10 service stations. Since inception, Blo Blow Dry Bar has pioneered the blow dry concept opening the first Blow Blow Dry Bar in Canada in 2007. New Jerseyans, it is time to get ready to get fab-in-a-flash; it’s our exper-tease!


Blo Blow Dry Bar’s motto is: “You’re not cheating on your hairdresser”. No, seriously. Blo is North America’s original blow dry bar, with over 120 locations, making it the world’s largest blow dry bar franchise. No cuts, no color: Just wash, blo, go. Guests choose from our signature styles featured in the Blo Hair Menu, from the razor-straight “Executive Sweet” to the runway-inspired “Pillow Talk”.


Blo West Orange is owned by New Jersey entrepreneur, Dawanna Williams. Williams was born in Newark, NJ and raised in Orange, NJ.  She graduated New Jersey City University with a B.A. in Business Administration and obtained her Masters in Public Administration from Fairleigh Dickinson University. She has over 30 years of experience in business and accounting. Williams decided to become an entrepreneur to fulfill a desire to have her own successful business. She looks forward to offering great services in the beauty industry, as well as promoting, uplifting and empowering women.

Blo West Orange is located in the West Orange Plaza at 235 Prospect Avenue in West Orange, NJ 07052. The plaza sits at the  intersection of Eagle Rock and Prospect avenues, which is close to I-280. This location can be contacted by phone at 862-252-6521 and email via